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Query Google Analytics Data in BigQuery
Digital Analytics

Query Google Analytics Data in BigQuery

Learn how to leverage Google's BigQuery with Google Analytics' data. This article talks about how BigQuery works, how Google Analytics stores website data and finally how can you query the data from Google Analytics in BigQuery.

13 Comments
September 2, 2020
Why Leverage BigQuery with Google Analytics Data
Digital Analytics

Why Leverage BigQuery with Google Analytics Data

This article covers various reasons to use Google's BigQuery along with the data stored in Google Analytics.

0 Comments
August 26, 2020
Friction-less Bot Detection with Google’s reCAPTCHA v3
Digital Analytics

Friction-less Bot Detection with Google’s reCAPTCHA v3

Approximately half of the internet traffic consists of Bot activities. These bots can either attack your website or spam your website data. In order to take impactful decision you need the cleanest data. Visit this guide for detailed procedure for bot detection via Google's reCaptcha v3.

1 Comment
July 31, 2020
Marketing Campaign Creative: Analysis, Prediction and Recommendation
Digital Analytics

Marketing Campaign Creative: Analysis, Prediction and Recommendation

With increasing marketing activity and marketing spend, it is necessary to strategize your Marketing campaign. You should be able to breakdown the content and message i.e. Marketing Campaign Creative, that you are delivering and see what works better. Read this article for an in-depth award winning approach.

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July 31, 2020
What is Attribution Modeling? Complete Guide
Digital Analytics

What is Attribution Modeling? Complete Guide

Detailed beginner's guide for Attribution Modeling. Complete knowledge about Standard Models with every advantage and disadvantage. Click the link to Learn More!

2 Comments
June 20, 2020
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